Essilor® has revisited influencer mums to follow their children’s myopia journeys and highlight the impact of its Essilor® Stellest® lenses.
Over the past year, Essilor has collaborated with influencers to help raise awareness around myopia and provide myopic children with Essilor® Stellest® lenses to help slow down their myopia progression.
The mums took to Instagram to share positive updates one year on, with one describing how pleased she was that her 12 year old daughter’s eyesight had stayed the same and that the lenses are “working well for her.” A second mum with a child at high risk of developing myopia described the lenses as “completely game changing for kids with short-sightedness.”
Tim Precious, General Manager UKI at EssilorLuxottica, said: “Working with influencers helps us build meaningful connections with parents and it’s fantastic to share these real-life stories to help spark conversation.
“Essilor® Stellest® lenses provide eye care practitioners with an evidence-backed solution for managing myopia in children. With robust clinical data supporting their efficacy, these lenses offer a reliable approach for helping families address the challenges of myopia, improving both short and long-term eye health outcomes.”
